Podcasts have become the voice of a new generation. More and more, on long flights, during drives to and from work, entrepreneurs spend time listening to podcasts as a way to learn and relax. Due to this, business-to-business podcasts have become unique vehicles for interacting with other businesses and owners in the same industry.
Podcasting isn’t a simple process, unfortunately. Even with a good idea of what you want to do, and an outline of topics you wish to cover, some nuances may make you miss your mark. To help, 15 associates of Forbes Agency Council share crucial advice to help those who want to embark on the quest of crafting a memorable B2B podcast.
I was featured in an interview on Forbes about podcasting for B2B marketers.