Latest Customer Experience Posts

Igniting customer centricity through personalization

Apr 2, 20244 min read

This article was based on the interview with Sri Narasimhan by CVS Health by Greg Kihlström, MarTech keynote speaker for…

The role of the Chief Product Officer: Evolving, increasingly customer-focused

Mar 29, 20243 min read

This article was based on the interview with Jess Keeney of Duck Creek Technologies by Greg Kihlström, MarTech keynote speaker…

The critical role of customer feedback

Mar 28, 20244 min read

This article was based on the interview with Stacy Sherman of Doing CX Right by Greg Kihlström, MarTech keynote speaker…

Have You Stolen Someone’s Thunder?

Mar 27, 20243 min read

By Mark Slatin The idiom comes from the peevish dramatist John Dennis early in the 18th century, after he had…

Left-brain right-brain AI explained

Mar 22, 20243 min read

This article was based on the interview with Peter van der Putten from Pega by Greg Kihlström, MarTech keynote speaker…