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Latest MarTech Infrastructure Posts

Customer journey orchestration success: start with the customer

Feb 10, 20243 min read

Starting efforts with customer journey orchestration can be a daunting task, but by taking a few key considerations into account,…

Customer journey success: reducing internal friction

Jan 29, 20243 min read

Customer journey orchestration offers great opportunities to provide better experiences for our customers, but often internal data, process, and systems…

Healthcare marketing amidst compliance challenges and roadblocks

Jan 27, 20244 min read

This article was based on the interview with Ray Mina of Freshpaint by Greg Kihlström for The Agile Brand with…

Success with composable means starting small and focusing

Jan 26, 20243 min read

This article was based on the interview with Jim Tattersall of Rotate by Greg Kihlström for The Agile Brand with…

Headless e-commerce and composable architecture

Jan 9, 20243 min read

This article was based on the interview with Jim Tattersall of Rotate by Greg Kihlström for The Agile Brand with…