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Drift
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Short Description In 2015 co-founders David Cancel and Elias Torres launched Drift and the Conversational Marketing category to help fix what was wrong with traditional B2B marketing and sales. Online business wasn’t …
Description In 2015 co-founders David Cancel and Elias Torres launched Drift and the Conversational Marketing category to help fix what was wrong with traditional B2B marketing and sales. Online business wasn't working for today's buyers. We were going through a paradigm shift moving from a world where the company controlled the buying process to one which the buyer was in control. They created an experience centered around buyers and have since grown Drift into Conversation Cloud and a global company with 500+ employees and 5000+ customers.
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