Expert Mode - Insights from marketing, AI, and CX pros

Expert Mode: The End of Ownership? How AI and Data are Weaving a More Sustainable Future for Retail

The fashion industry, with its seasonal cycles and the specter of “fast fashion,” is perhaps the most visible arena for this conflict. We are told to…

Expert Mode - Insights from marketing, AI, and CX pros

Expert Mode: Pricing for a World That Won’t Hold Still, with Tom Madine of ShipStation Global

What do you do when the cost of delivering your product changes faster than you can update your price list?

Brand Visibility for Agentic Commerce (BVAC)

A Stale Feed Is an Invisible Product

This is the dimension the Brand Visibility for Agentic Commerce (BVAC) framework calls Latency and Data Freshness, and it’s the one most likely to be doing…

Yesterday's News - almost-daily marketing technology, AI, CX, and more

Expert Mode: Beyond the Endless Aisle with Dan Bennett and Alexandra Seaman from Furniture.com

The prevailing wisdom was that more choice was inherently better. But we’re starting to see the cracks in that foundation. For high-consideration purchases—the ones that are…

Responsive Marketing for Back-to-School 2026

Optimove: Responsive Marketing for Back-to-School 2026: Adapting to Early Starts, Budget Pressures, and Multichannel Demands

Optimove’s Back to School Report 2026 outlines key insights and actionable recommendations for senior marketing and CX leaders to optimize their strategies for this critical period.

Expert Mode - Insights from marketing, AI, and CX pros

Expert Mode: Beyond the Search Box: The New Era of Agentic Commerce

What if that transactional, often-broken utility could become the most intelligent, personalized, and conversational part of your brand experience? The shift we are witnessing is not…

Brand Visibility for Agentic Commerce (BVAC)

Agent Visibility Is Model-Dependent

The Brand Visibility for Agentic Commerce framework scores a brand’s data surface — what an agent can resolve, compare, and trust — and the implicit assumption…

The Pet-Centric Consumer: Strategic Imperatives for Enterprise Engagement

The Harris Poll: The Pet-Centric Consumer: Strategic Imperatives for Enterprise Engagement

State of Pets, a July 2026 study by The Harris Poll reveals that this shift is influencing consumer priorities, financial decisions, and expectations of businesses and…


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