Expert Mode - Insights from marketing, AI, and CX pros

Expert Mode: The Uncomfortable Truth Between AI Ambition and AI Reality with Pega’s Don Schuerman

The C-suite mandate for “more AI” has been handed down. For many of us in marketing leadership, this has resulted in a flurry of pilot projects,…

AI Risk Management in 2026: Bridging the Enterprise Control Divide

Heimdal: AI Risk Management in 2026: Bridging the Enterprise Control Divide

The State of AI Risk Management in 2026, a report by Heimdal, based on a survey of 1,000 IT professionals across the United Kingdom and the…

Expert Mode - Insights from marketing, AI, and CX pros

Expert Mode: The Evolving Role of the Digital Front Door in the Age of AI

This shift from a central destination to a distributed digital presence requires more than just new tools; it demands a new mindset. In a recent conversation…

The CMO's Hidden Advantage: Why Human Connection Outperforms Marketing Automation

The CMO’s Hidden Advantage: Why Human Connection Outperforms Marketing Automation

Here’s a confession from someone who has spent thirty years at the intersection of marketing and technology: I’ve never seen a marketing automation platform close a…

The AI Speed Paradox: Orchestrating Enterprise Marketing Velocity with Governance and Brand Trust

Typeface: The AI Speed Paradox: Orchestrating Enterprise Marketing Velocity with Governance and Brand Trust

The Typeface Signal Report: The AI Speed Paradox (2026), reveals a significant disconnect: despite widespread AI adoption, marketing organizations are not consistently achieving faster campaign execution.…

Cloud Outages: 73% of Americans Face Disruption Within 24 Hours – A Mandate for Enterprise CX and Marketing Resilience

HostingAdvice.com: Cloud Outages: 73% of Americans Face Disruption Within 24 Hours – A Mandate for Enterprise CX and Marketing Resilience

A recent study by HostingAdvice.com (2026) reveals that 73% of Americans expect significant disruption to their lives within 24 hours of a major cloud outage. For…

Architecting Agentic AI for Measurable Enterprise Outcomes

Pega: Architecting Agentic AI for Measurable Enterprise Outcomes

New research from Pega, conducted with Savanta and surveying over 500 global business and IT leaders who have implemented agentic AI, reveals a clear pattern: success…

An Architectural Blueprint for Agile Brands Navigating the MarTech Revolution

WMF 2026: An Architectural Blueprint for Agile Brands Navigating the MarTech Revolution

Modern brand agility requires a strategic understanding that transcends traditional marketing silos. The layout of the WMF 2026 – We Make Future exhibition area (June 24–26,…


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