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Knowledge Base category: Models & Frameworks

Models and frameworks that can be used in order to measure and build marketing technology, CX and digital transformation initiatives

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Models & Frameworks

Models & Frameworks

12 Agile Principles
3 Types of Project Management Offices (PMOs)
Absorptive Capacity
Business Value Pyramid
Business Value Realization Formula
Center of Excellence (CoE)
Competing Values Framework (CVF)
Customer Journey Taxonomy
Kübler-Ross Change Curve
Project Management Components (PMBOK)
Simple Prioritization Framework

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- History of the Customer Data Platform (CDP)

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