Latest Marketing Measurement Posts
The user experience and customer retention in product marketing
This article was based on the interview with Jaxon Repp from HarperDB by Greg Kihlström for The Agile Brand with…
Strategic use of AI enables efficient marketing campaigns
This article was based on the interview with Diana Lee of Constellation by Greg Kihlström for The Agile Brand with…
The need for greater value in customer loyalty programs
This article was based on the interview with Andy Hermo of iSeatz by Greg Kihlström for The Agile Brand with…
Successfully creating a HIPAA-compliant marketing stack
This article was based on the interview with Ray Mina of Freshpaint by Greg Kihlström for The Agile Brand with…
The value of testing one variable at a time in your digital advertising
This article was based on the interview with Austin Fredrich from The Office of Experience by Greg Kihlström for The…