The Agile Brand Guide to Generative AI

Latest AI Posts

CustomerThink: How AI Avatars Are Quietly Rewiring Enterprise Productivity

Jun 16, 20252 min read

This article was written by Greg Kihlström for CustomerThink. Generative AI has generated plenty of attention and hype, though its…

Expert Mode: Marketing That Feels—How Large Emotion Models Are Changing the Game

Jun 15, 20255 min read

We’ve spent the last five years feeding marketing algorithms every click, demographic, and behavioral data point available—and yet conversion rates…

Expert Mode: Reinventing Footwear—How AI, 3D Printing, and Creator Culture Are Kicking Down the Industry’s Door

Jun 13, 20255 min read

When the founder of Reebok partners with the builder of an AI-powered shoe startup, it’s not just a branding story—it’s…

#689: Building a culture of agility with Eugenie Lamprecht, Reka

Jun 11, 202513 min read

Agility requires an attention to process and a commitment to continuous improvement. It also requires a culture of agility. Today…

AI’s Paradox: Why Human Creativity, Not Just Efficiency, Builds Brand Loyalty

Jun 11, 20255 min read

The promise of AI is palpable: A brand manager clicks ‘Generate’ and an AI console delivers five hundred ad variants…

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