Tactics

• A/B Testing
• A/B/N Testing
• Account-based Marketing (ABM)
• Brand Garden
• Content Marketing
• E-commerce
• Email Marketing
• Marketing Automation
• Multi-channel marketing measurement
• Pay-Per-Click (PPC) Advertising
• Search Engine Optimization (SEO)
• Single-channel Marketing Measurement
• Website
• Word of Mouth Marketing (WOM)
• Word of Mouth Marketing (WOMM)