The competitive landscape is fierce and customer loyalty is hard-fought — just one poor experience can be enough to turn a customer away, making CX vital to retention and growth. But there’s good news: many exceptional brands have discovered how to curate experiences that set them apart. Hear firsthand from just a few of these brands for a candid discussion to celebrate CX Day 2024.

Don’t miss this panel of inspiring leaders building loyal customer bases at Western Financial Group, Holiday Inn Club Vacations, and Trulieve, led by Greg Kihlström, CX technology and transformation expert. They’ll discuss:

• Achieving complete CX visibility by eliminating blind spots and data silos
• Prioritization of CX initiatives and investments based on customer retention and business impact
• How to efficiently and effectively use experience insights to increase productivity and ROI
• The importance of continuous improvement in building loyalty and strengthening your brand

SPEAKERS

Greg Kihlström
CEO, Co-Founder,
CX Transformation Expert
The Agile Brand

Gillian Howie
Vice President, Customer Experience
Western Financial Group

Camille Kremer
Senior Director, Customer Experience
Holiday Inn Club Vacations

Dr. Mel Salvador
Director, Customer Experience
Trulieve