Embracing first-party data to enhance advertising efficiency

Embracing first-party data to enhance advertising efficiency

May 4, 2025

The conversation surrounding data privacy and advertising efficacy has reached a pivotal moment. With the impending phase-out of third-party cookies, advertisers are compelled to rethink their…

#668: The Five Levels of AI with Courtney Baker, Knownwell

#668: The Five Levels of AI with Courtney Baker, Knownwell

Apr 24, 2025

Joining us today is Courtney Baker, Chief Marketing Officer at Knownwell and co-host of the AI Knowhow podcast. With a wealth of experience in marketing and…

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#819: Recurrent CEO Andrew Perlman on the role of traditional media companies when there are 1.1 billion active content creators
The Agile Brand with Greg Kihlström

#819: Recurrent CEO Andrew Perlman on the role of traditional media companies when there are 1.1 billion active content creators

#818: Informatica’s CMO Jim Kruger on data as the foundation for innovation
The Agile Brand with Greg Kihlström

#818: Informatica’s CMO Jim Kruger on data as the foundation for innovation

The Agile Brand with Greg Kihlström
The Agile Brand with Greg Kihlström

#817: Canva’s Emma Robinson on the power of visual communication in B2B marketing

#816: Shipt’s Courtney Owumi on achieving and demonstrating CX ROI
The Agile Brand with Greg Kihlström

#816: Shipt’s Courtney Owumi on achieving and demonstrating CX ROI

The Agile Brand with Greg Kihlström
The Agile Brand with Greg Kihlström

#815: CIBC’s Stephanie Leheta on moving from silos to enterprise scale CX


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