#627: The forces redefining brand loyalty with Ian Baer, Sooth

#627: The forces redefining brand loyalty with Ian Baer, Sooth

January 20, 2025

Are you keeping up with the forces redefining loyalty, or are you relying on yesterday’s strategies in today’s fractured landscape?…

#626: Building customer success instead of vendor lock-in with Toya Del Valle, Cornerstone

#626: Building customer success instead of vendor lock-in with Toya Del Valle, Cornerstone

January 17, 2025

Is your business building true customer loyalty—or is it just locking customers into a system they can’t escape? Today, we’re…

#625: Creating an agile brand with composable approaches, featuring Chris Bach

#625: Creating an agile brand with composable approaches, featuring Chris Bach

January 15, 2025

“Software is eating the world.” That was written over 14 years ago, back in 2011 by Marc Andreesen, and it…

#624: 2025 hiring strategies and how to plan with Sue Keith, Landrum Talent Solutions

#624: 2025 hiring strategies and how to plan with Sue Keith, Landrum Talent Solutions

January 13, 2025

As we move into 2025, are your hiring strategies aligned with the realities of the marketing job market, or are…

#623: Is your brand ready for its own AI agent? Featuring Gil Rosen of Amdocs

#623: Is your brand ready for its own AI agent? Featuring Gil Rosen of Amdocs

January 10, 2025

Today, we’re joined by Gil Rosen, Chief Marketing Officer at Amdocs, a leader in reshaping connectivity and customer experiences through…

#622: Balancing AI optimism with realism, with Stefan Weitz, HumanX Conference

#622: Balancing AI optimism with realism, with Stefan Weitz, HumanX Conference

January 8, 2025

With AI adoption on the rise, how should businesses balance their optimism with the challenges of regulation and ethics? Today,…

The Agile Brand with Greg Kihlström

#621: The evolving buyer’s journey with Liz Robillard and Kristin Schoenstein, WBR

January 6, 2025

eTail Palm Springs is coming up soon – February 24-27 in Palm Springs, CA, and I can’t wait – make…

#620: How small businesses continue to thrive with Emily Washcovick, Yelp

#620: How small businesses continue to thrive with Emily Washcovick, Yelp

January 3, 2025

In an era where a few large organizations seemingly dominate with their vast resources, how can small businesses rise above…

The Agile Brand with Greg Kihlström

#619: Knowing which of your marketing dollars are working, with Mike True, Prescient AI

December 27, 2024

Are you sure you know where your marketing dollars are making the biggest impact? In an omni-channel world, pinpointing where…

#618: Working with AI to create better (not just more) content with Nick Gernert, CEO WordPress VIP

#618: Working with AI to create better (not just more) content with Nick Gernert, CEO WordPress VIP

December 23, 2024

Today, we’re excited to welcome Nick Gernert, CEO of WordPress VIP, the world’s leading content management system. With extensive experience…

#617: Small changes that make big differences to marketing results with Jay Schwedelson, SubjectLine.com

#617: Small changes that make big differences to marketing results with Jay Schwedelson, SubjectLine.com

December 20, 2024

Today we’re exploring the art of finding small changes with big impacts in marketing with Jay Schwedelson, Founder of SubjectLine.com,…

The Agile Brand with Greg Kihlström

#616: Synthetic personas in market research with Ali Henriques, Qualtrics

December 18, 2024

What if the future of market research isn’t human at all but relies on AI-generated personas to mimic real-world consumers?…