Expert Mode: Why Your Brand is the Ultimate Human Edge in an AI-Saturated World
Let’s face it. The pressure to integrate AI into every facet of marketing is immense. Boards are asking about it, CEOs are mandating it, and our…
#794: LiveRamp CMO Jessica Shapiro on building brand trust while automating at scale
Today, we’re going to talk about the unexpected paradox of the AI revolution. As artificial intelligence becomes more capable of creating, personalizing, and automating customer interactions…
Uber Advertising Launches Uber Intelligence, a New Way for Brands to Learn from Real-World Behavior, Powered by LiveRamp
Based on Uber’s millions of monthly users across Uber mobility and delivery, marketers can now get aggregated insights into how people move, live, and order enabling smarter decisions…
