Landing pages need to do a lot—and quickly. So how do you create a landing page that looks good, educates your customers, generates interest, and generates LEADS?
Welcome to One Amazing About Leadpages. Today we’re talking with Michael Sacca, CEO of Leadpages and he will be sharing one amazing thing about Leadpages’s Audience Insights with us today.
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From the creators and host of the award-winning The Agile Brand™ with Greg Kihlström podcast, comes One Amazing Thing With Greg Kihlström, a show that puts the spotlight on the latest and greatest MarTech products and platforms by showcasing one feature that makes them… amazing.
About Mark Elfenbein
Michael Sacca is the CEO of Leadpages, leading the company with over 25 years of experience in product leadership, entrepreneurship, and design. Prior to joining Leadpages, he spent seven years at Dribbble, where he served as Chief Product Officer, driving product innovation and growth.
Before Dribbble, Michael was the President of Crew, the parent company of Unsplash. At Crew he led the company through its acquisition by Dribbble in 2017. Unsplash was acquired by Getty Images in 2021.
Michael’s writing has been published in Harvard Business Review, and his widely recognized product management podcast has been featured in Inc., Forbes, The Huffington Post, and Entrepreneur.
About Leadpages
Leadpages was founded in 2012 in Minneapolis, Minnesota. The idea was simple: create a landing page builder that anyone (even complete beginners) could use to build attractive, high-converting landing pages for their business, without having to rely on code or expensive developers.
A new chapter for Leadpages began when we joined forces with Redbrick (Victoria, Canada) in March 2020. We’re now part of a portfolio of disruptive tech companies that empower marketers and businesses, including Shift, Delivra, and Animoto.
This also marked a change in direction. While previously Leadpages was seen as strictly a landing page builder, the addition of numerous innovative conversion tools and data insights have transformed our software into a complete lead generation and conversion optimization solution. We support marketers, businesses, and enterprises in collecting leads, understanding their audience, and amplifying their marketing efforts.
Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com
From the creators and host of the award-winning The Agile Brand™ with Greg Kihlström podcast, comes One Amazing Thing About… with Greg Kihlström, a show that puts the spotlight on the latest and greatest MarTech products and platforms by showcasing one feature that makes them… amazing.
