Author: Agile Brand Guide

ResearchAndMarkets puts AI martech at $74.3B by 2031. Box opens Box content inside ChatGPT, Dolby ships Sports Intelligence. Martech news, Sept 11, 2026.

Amazon DSP and Adform open ChatGPT ad buying, the IAB lifts 2026 US ad growth to 12.3%, Google ships Data Strength Uplift. Martech news, Sept 10, 2026.

Linnworks CMO Hilary Smith on why AI’s biggest retail investment is moving into inventory, fulfillment and order management — and what peak season really tests.

First AI-video technology platform specializing in contextual commerce to achieve this certification

A recent global survey of B2B and B2C senior IT and technology decision-makers, commissioned by Akeneo, reveals that 95% believe their organization is ready for AI, and 87% anticipate an increase in their AI budgets over the coming years. However, this outward confidence often masks significant underlying challenges related…

92% of U.S. organizations expect AI budgets to increase as data, integration, and governance demands put new pressure on IT teams

Clearco’s Ecommerce Growth, Explained 2026: The Playbook Has Changed research indicates that ecommerce brands no longer face a capital access problem, but rather a capital agility challenge.

A recent study by Tempo Software, 2026 State of AI in Portfolio Management: How AI is reshaping the way PMOs and portfolio leaders plan and execute, reveals a critical distinction: merely “using” AI does not confer an advantage.

Klaviyo opens 260+ MCP tools and 490+ APIs to outside agents, WRITER ships Enterprise Brain, M11 Labs finds 47% claim gap. Martech news, Sept 9, 2026.

Marketing leaders, in particular, are under immense pressure to demonstrate ROI on significant technology investments, and the promise of generative AI feels like the answer we’ve been waiting for. We see the potential everywhere—from content creation and campaign personalization to customer service and analytics.