Revuze Launches AI-powered Unified Intelligence Product Suite
Transforming Customer Feedback into Strategic Actions to Fuel Brand’s Marketing, Sales, and Operations
#658: Winning retail by reducing customer frustration with Jean-Christophe Pitié, ContentSquare
If customer acquisition costs are rising and conversion rates are falling, how will your brand survive the next wave of digital disruption—and who’s already getting it right?
Today, I’m thrilled to be joined by Jean-Christophe Pitié, Chief Marketing and Partnerships Officer at Contentsquare. Jean-Christophe brings a wealth of experience helping brands navigate the evolving digital landscape. Contentsquare works with top brands like The North Face, Clarks, Rhone, and Bose to optimize digital experiences and drive better business outcomes.
Sourcetable launches world’s first “self-driving spreadsheet” powered by AI
Sourcetable launches the world’s first autonomous spreadsheet that leverages AI automation to complete common analysis and operations-focused workflows. Autopilot functionality is voice-powered, enabling an AI spreadsheet experience similar to vibe coding.
Email Personalization is Constantly Evolving
Email remains a cornerstone communication tool, despite its long-standing presence as a legacy channel. However, one of the most intriguing aspects of email marketing is its continual evolution, particularly in the area of personalization. The insights shared on The Agile Brand podcast highlight how this evolution is driven by changing consumer expectations and technological advancements, necessitating that marketers remain agile and innovative in their approaches.
#41: Connecting deeply with B2B audiences with Jason Ing, Gusto
Payroll isn’t exactly what you’d call exciting—so how do you take a – let’s face it – rather boring topic like that and make it relatable, engaging, and even funny enough to capture an audience’s attention? Joining us today is Jason Ing,…
Contentful Reveals Next Phase of Growth With Modern DX Vision, Product Innovation and Strategic Partnerships
Contentful, a leading content platform trusted by more than 4,200 customers, today launched a host of new features and partnerships that – together with Contenful’s market-leading content management system (CMS) capabilities – deliver a modern, flexible solution for creating digital experiences at scale.
Blueshift Adds Intelligent Agents to Its Customer AI Suite
SAN FRANCISCO, March 31, 2025 /PRNewswire/ — Blueshift, the leader in AI-powered customer engagement, today announced the launch of Customer AI Agents that help marketing teams conduct 10X more personalization experiments with automated AI decisioning. The Agents are the latest addition to Blueshift’s Customer AI Suite, which includes Predictive AI, Recommendations, and AI Assistants for generating personalized content.
Is Gmail’s AI Search a Game-Changer or a Privacy Nightmare?
On March 20, 2025, Google unveiled its new AI-powered Gmail search feature, promising faster and more relevant email retrieval. Rather than relying on a strict chronological order, the system highlights “most relevant” messages first, potentially sparing users from inbox overload. Yet, concerns about data handling and privacy persist. A December 2023 survey of 1,162 U.S. adults by StartMail found that 95% worry about AI’s impact on personal privacy, with over 40% reporting deep concerns about AI scanning personal emails. The question remains: does Google’s latest foray into AI offer a welcome convenience, or does it risk users’ privacy?
AI empowers frontline employees interactions
The role of frontline employees has become increasingly complex. These individuals are often the first point of contact for customers, tasked with not only resolving issues but also ensuring a positive experience that fosters brand loyalty. The integration of Artificial Intelligence (AI) into customer service operations is revolutionizing how frontline employees engage with customers. By harnessing AI’s capabilities, organizations can empower their employees, enhance customer interactions, and ultimately drive business success.
Customer loyalty is emotionally driven
The concept of customer loyalty has undergone a profound transformation in the past couple decades. Traditionally, loyalty was often measured through quantifiable metrics such as points, discounts, and rewards. However, the landscape of loyalty has shifted dramatically toward an emotionally driven paradigm. This evolution reflects a deeper understanding of consumer psychology and the need for brands to foster genuine connections with their customers.