Your brand is growing, and you know that your audience is watching streaming content. But how do you reach them in a way that measure awareness, conversions, and other key metrics?
Welcome to One Amazing About Roku. Today we’re talking with Dan Lapinski, lead Product Marketing Manager for Roku Ads Manager and he will be sharing one amazing thing about Roku Ad Manager’s Action Ads with us today.
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From the creators and host of the award-winning The Agile Brand™ with Greg Kihlström podcast, comes One Amazing Thing With Greg Kihlström, a show that puts the spotlight on the latest and greatest MarTech products and platforms by showcasing one feature that makes them… amazing.
About Dan Lapinski
Dan Lapinski serves as Head of Product Strategy & Operations, Roku Ads Manager, leading go-to-market functions for Roku’s self-serve CTV ad platform. He has 14+ years of advertising experience spanning agency, sales, and tech side roles across the mobile, linear, and CTV industries.
Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com
From the creators and host of the award-winning The Agile Brand™ with Greg Kihlström podcast, comes One Amazing Thing About… with Greg Kihlström, a show that puts the spotlight on the latest and greatest MarTech products and platforms by showcasing one feature that makes them… amazing.
