My Courses
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AirConsole and Audi Drive a New Era of In-Car Gaming
AirConsole and Audi mark a new milestone in in-car entertainment with the official launch of AirConsole’s interactive gaming platform in selected Audi vehicles – bringing fun, social games that everyone in the car can play together using their smartphones. Starting today, Audi owners can access a rich selection of games, including Mattel’s Pictionary™ Car Party, directly through…
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#696: The network effect on CX of AI plus employees with Jay Pattisall, Forrester
Agility isn’t about adding more tech; it’s about multiplying human impact. Today we’re exploring the network effect of AI and how it helps employees create powerful experiences with Jay Pattisall, VP & Principal Analyst at Forrester.
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Treasure Data Launches MCP Server: Let Your LLM Talk to Your Data
New open-source connector allows AI assistants to interact directly with Treasure Data environment
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Forrester Introduces The Total Experience Score: A New Metric For Measuring The Power Of A Unified Brand And Customer Experience
Aligning brand and customer experience empowers companies to outperform competitors, achieve up to 3.5x revenue growth, and earn higher customer retention and loyalty
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CMSWire: PegaWorld 2025: A Blueprint for Agentic AI in the Enterprise
This recap of PegaWorld 2025 was originally published in CMSWire. From technical debt to guardrails, Pega aimed to show at its conference how to bring agentic AI into reality — not just theory. Here’s how they did.
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#141 Designing for Trust: Building Confidence from First Click to Last Mile
What if you could close the gap between what you think your customers experience and what they actually feel—using raw, unfiltered feedback you can see and hear for yourself? In a constantly evolving digital landscape, the journey from a…
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Topsort Powers OBI’s Next-Generation Retail Media Platform with AI-Powered Ad Server
Topsort, an artificial intelligence (AI) and auction-based retail media infrastructure company that aims to democratize Silicon Valley’s monetization secrets to retailers and marketplaces, today announced that it has been selected by OBI First Media Group, the retail media subsidiary of the OBI Group and leading retail media providers in the Home & Garden sector in Germany,…
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Expert Mode: Building a Global Brand Without Losing Local Relevance (or Your Voice)
It’s one thing to build a recognizable brand. It’s quite another to scale that brand across countries, cultures, and continents—especially when your customers expect personalization, integrity, and clarity at every touchpoint.
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Wunderkind Launches “Build”: A Flexible, Developer-Ready Framework for Performance Marketing Integration
Build with Wunderkind allows brands to select the performance marketing integration tools best suited for their architecture, resources, and goals to drive outcomes and ROI
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Sitecore Surges as Global Brands Simplify Customer Engagement and Drive Results
Sitecore® today announced the launch of Sitecore.ai, a bold new experience where marketers can explore how content, data, and intelligence come together to power the next era of digital engagement, making it easier than ever for brands to reach, engage, and serve their customers. Showcasing the company’s AI-first, cloud-native digital experience platform for omnichannel content…
