Exploring the MarTech & CX Landscape
Articles and insights about Digital Experience Platforms (DXPs) for marketing professionals.
One of the main advantages of headless architecture is the ability to use best-in-class components. With a traditional monolithic architecture, all the components are tightly integrated, making it difficult to change or upgrade individual components without affecting the entire system.
Headless e-commerce allows for the decoupling of the front end and back end of a website or application.
This article was written by Greg Kihlström for Fast Company. The website redesign: It is an all-consuming, oft-repeated, difficult-to-measure process that seems to be a requirement for any brand wanting to stay on top of their customer expectations and competitive pressures.
Written by Greg Kihlström for Forbes Agency Council. There comes a time in a website’s life when it needs to be improved. You might start hearing
anecdotes that your sales team stops sending anyone there because it is
“out of date” or your SEO traffic is tanking because your code doesn’t take into account the latest best practices.
