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The Agile Brand with Greg Kihlström® Podcast

Expert mode MarTech, CX, and AI. Catch on: Apple | Spotify | Amazon

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One Amazing Thing with Greg Kihlstrom™

See it in action on our video show.

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#31: One Amazing Thing About Bluecore with Fayez Mohamood

Customers don’t always know what questions to ask when shopping for a product. What if there was an AI-guided shopping assistant that always knew the right questions to ask to help customers make smarter shopping decisions?


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Expert Mode Articles

Expert Mode: The Customer Brain Behind National Australia Bank’s Human-Centered Engagement Strategy

At enterprise scale, customer experience orchestration can become an unruly beast—particularly when you have to balance millions of customers, dozens of engagement channels, and thousands of decision models. But Christian Nelissen, Chief…

Expert Mode: Predictable AI Agents Are Coming—Here’s How to Stay in Control

The era of generative AI has been explosive—but unpredictable. That’s fine for brainstorming or content creation. But when lives, money, or compliance are on the line, unpredictability becomes a liability. That’s why…

Expert Mode: AI in UX—Why Speed Alone Isn’t the Goal

UX has long been perceived as a deliberate craft—methodical research, slow testing, and incremental refinements. But now, AI is putting that timeline under pressure. As companies strive for faster, more efficient customer…

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