Confident Nonsense: Garbage In, Polished Garbage Out

Confident Nonsense: Garbage In, Polished Garbage Out

Jan 9, 2026

AI doesn’t correct bad data. It does produce confident output built on whatever you feed it. Because of this, most “AI failures” are actually upstream data…

Expert Mode from The Agile Brand Guide®

Expert Mode: From Factory Floor to Jazz Ensemble: A 2025 Recap of The Agile Brand Interviews

Dec 29, 2025

The rhythm of enterprise marketing has changed. For years, the dominant metaphor for our function was the factory. We built assembly lines for campaigns, optimized for…

#788: Year-end review with Greg Kihlström, The Agile Brand

#788: Year-end review with Greg Kihlström, The Agile Brand

Dec 24, 2025

Let’s take a look back at some of the overall themes discussed and point out a few highlights for me. I won’t be able to highlight…


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