The CX Goalkeeper had the great opportunity to interview Zhecho Dobrev
LinkedIn Headline: Author | Customer Experience and Behavior Science Consultant & Trainer
Highlights:
- 00:00 Game Start
- 00:37 Zhecho’s introduction
- 01:56 His values
- 04:16 Where does the idea of writing such a book come from?
- 07:39 why did you decide to write about emotions?
- 09:51 The emotional signature
- 16:41 Where should companies start if they need to care about emotions?
- 18:51 Restructuring surveys to cover also emotions
- 21:37 What should business do from a strategical point of view?
- 22:19 Seven business practices for an emotional connection
- 23:02 The most remarkable example
- 25:27 Customer Science
- 29:29 The future of Customer Experience
- 31:37 Zhecho book suggestion
- 32:21 His contact details
- 32:55 Zhecho’s Golden Nugget
and much more on https://www.cxgoalkeeper.com/ZhechoDobrev
#cxgoalkeeper #customerexperience #podcast #leadership
