My Courses
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The End of ‘Do Not Reply’ and the Dawn of Agent-Powered Marketing
he verdict is in: the campaign-centric, siloed approach to marketing is a strategic dead end. In its place, a new paradigm is emerging—one built on continuous, bi-directional, and adaptive conversations. This isn’t about simply adding a new channel or a chatbot to a landing page. It’s a fundamental rewiring of the enterprise, powered by unified…
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Expert Mode: Beyond the Hype—Putting AI to Work in the Real Economy
As marketing leaders, we are inundated with conversations about AI. The narrative is often dominated by generative models crafting clever ad copy, AI-powered personalization engines optimizing customer journeys, and predictive analytics forecasting the next market trend.
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#805: Omnissa CMO Renu Upadhyay on balancing AI innovation with org chart disruption
Today, we’re going to talk about a critical tension point in the modern enterprise: Marketing is moving at the speed of AI, adopting powerful, often low-code tools to drive results. But this speed creates new complexities and risks, disrupting traditional roles and processes. Success is no longer just about having the best tech stack; it’s…
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Introducing the Klaviyo app in ChatGPT
Klaviyo announced the launch of the Klaviyo app in ChatGPT, a new integration that gives marketers instant access to their Klaviyo data right inside ChatGPT.
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HumanX and Crunchbase: The AI Investment Surge and its Strategic Implications
According to the HumanX + Crunchbase 2025 AI Funding Report, AI companies collectively pulled in $211 billion, capturing half of all global venture capital and nearly doubling the $114 billion raised in 2024. A substantial 77% or $163 billion of this funding went into megadeals of $100 million or more across 233 companies .
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AI Investment Doubles to $211B as Bay Area Cements Role as Global Control Center
HumanX and Crunchbase reveal unprecedented surge in AI investment; predictive intelligence forecasts major exits ahead for companies presenting at San Francisco summit
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Lorikeet Launches Coach: The First Analytics Platform That Tells You Why Your AI Support Is Underperforming
Self-service diagnostic tool gives operations teams 100% visibility into AI and human support quality, ending the era of flying blind on automation performance
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Expert Mode: Rewriting the Profitability Playbook with AI
For any enterprise marketing leader, the last few years have felt like a relentless stress test. Economic headwinds, from tariffs to inflation and supply chain snarls, have put unprecedented pressure on the P&L. The traditional playbook in these situations is well-worn and, frankly, uninspired. It presents a binary choice: either pass rising costs directly onto…
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Liferay: Why a Single Site Glitch Can Cost Your Enterprise 75% of Customers
Customer trust, once built over prolonged engagement, now operates on a “one-strike” principle. The Liferay 2026 Broken Trust Report, based on a December 2025 survey of 1,000 U.S. adults, reveals the immediate and severe repercussions of perceived digital unreliability.
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Sitecore Expands Reseller Program with New Global Elite Initiative to Accelerate SitecoreAI Adoption in Growth Markets
Sitecore announced an expansion of its Global Reseller Program with a new Global Elite initiative designed for world-class partners focused on key growth markets. As part of the expansion, Sitecore named FPT Software as its first Global Elite Reseller and marked the milestone at FPT headquarters in Hanoi during a signing ceremony earlier this month.
