My Courses
-

A browser built for SMBs: NordLayer launches NordLayer Browser
The new NordLayer Browser offers small and medium-sized companies comprehensive, streamlined, and optimized advanced security through a user- and business-friendly experience
-

Yesterday’s Marketing Technology News | April 1, 2026
Yesterday’s press releases paint a picture that is simultaneously exciting and sobering for CMOs. The volume of AI announcements is accelerating, but the gap between vendor capability claims and organizational readiness to deploy them is widening — not closing. Three structural tensions define what these announcements actually mean for marketing organizations right now.
-

#837: Domo Chief Design Officer Chris Willis on what to do about the trust deficit in enterprise AI
Today, we’re going to talk about the growing trust deficit in enterprise AI. While we’re all chasing the speed and convenience automation promises, many leaders are realizing that fast answers are useless—and even dangerous—if you can’t verify or defend the logic behind them. We’ll explore how to move beyond ‘black-box’ systems to build an AI…
-

Cyara: AI Judgment and Trust: Crafting a Hybrid CX Strategy for the Enterprise
AI is the Judgement-Free Customer Service Offering, If Done Right, a recent online survey, commissioned by Cyara and fielded by Dynata in March 2026, gathered insights from 1,000 adult panelists across the United States. This research illuminates consumer perceptions regarding AI judgment and trust, highlighting critical areas for CX leaders to address when designing and…
-

Yesterday’s Marketing Technology News | March 31, 2026
Yesterday delivered a concentrated wave of announcements that, taken together, reveal a marketing technology landscape in genuine structural transition — not the incremental AI feature-adding of prior years, but a fundamental shift in how marketing work gets done. Before CMOs get swept up in vendor enthusiasm, here is what these announcements actually signal.
-

#56: One Amazing Thing About SheerID with Alessandra Jacques
What if you could know exactly who it is you are talking to when serving your next customer experience instead of guessing and hoping for the best? Welcome to One …
-

CMSWire: Insight Is Cheap. Execution Is Everything. What Qualtrics X4 Made Clear
This article was written by Greg Kihlström for CMSWire. Experiences are not just a feature of the business. They are the business,” said Qualtrics CEO Jason Maynard as he kicked off Qualtrics X4, which took place March 17 to 19 at the Seattle Convention Center.
-

#836: Balancing marketing at a global scale with cultural intelligence with Katherine Melchior Ray
Today, we’re going to talk about a critical paradox facing modern marketers: as technology and AI make global expansion seem easier than ever, the risk of cultural missteps and brand damage has never been higher. We’ll explore why cultural intelligence is becoming the most vital, and perhaps most overlooked, asset for building brand value, and…
-

Expert Mode: The Visual Imperative in B2B: Moving Beyond Spreadsheets to Scalable Creativity
This article was based on the interview with Emma Robinson , Head of B2B Marketing at Canva by Greg Kihlström, AI and MarTech keynote speaker for The Agile Brand with …
-

MarTech: AI commoditizes marketing execution and elevates judgment
This article was written by Greg Kihlström for MarTech. As AI promises to automate 90% of your administrative tasks, are you ready to stake your brand’s future on the remaining 10% — the high-value human judgment machines can’t replicate?
