My Courses
-
Yesterday’s News | March 12, 2026
The dominant theme of yesterday’s news is not that AI is arriving; it is that AI is fragmenting into specialized layers, each requiring a distinct decision from marketing leadership. Three structural shifts are visible in the day’s announcements and deserve direct attention from CMOs.
-
The Employee Experience Nobody’s Measuring: What Happens When You Remove the Worst Parts of Someone’s Job
Only 32% of U.S. employees are actively engaged at work right now. That number has been falling for five years straight. Companies are spending more than ever on engagement surveys, pulse checks, eNPS scores, and culture consultants. And the needle isn’t moving.
-
The Price Imperative: Navigating 2026 Shopper Demands for Enterprise CX Leaders
RetailNext’s 2026 Shopper Sentiment Report, which surveyed 1,053 U.S. consumers in February 2026, underscores a critical shift: price is no longer merely a factor; it is the dominant driver of customer engagement and loyalty. For senior marketing and CX leaders, understanding and responding to these shifts with precision and transparency is paramount to maintaining competitive…
-
Auxia Surpasses 100 Billion Autonomous Decisions, as Agentic AI Reshapes Marketing for Enterprises
AI-native platform processes 10 billion events and delivers 400 million decisions each day, helping Fortune 500 clients power real-time customer personalization
-
Yesterday’s MarTech News – March 10, 2026
The dominant signal is a widening execution gap: organizations are deploying AI tools at an accelerating pace while the organizational competency, data infrastructure, and governance frameworks required to extract real value lag dangerously behind.
-
#826: From eTail: RTB House’s Jaysen Gillespie on performance marketing in an era of signal loss and consumer uncertainty
Today we are here at eTail Palm Springs, and we’re going to talk about the evolution of performance marketing in an era of signal loss and consumer uncertainty. As traditional methods like third-party cookies fade away, marketers need new tools and strategies that are not just incrementally better, but fundamentally different in their approach to…
-
Medallia: Beyond Scores: Proving CX Value and Building Trust in 2026
Despite significant investment and effort, the perceived quality of customer experience is not improving at the rate practitioners believe. This disconnect signals a fundamental challenge in how enterprises measure, understand, and act upon customer feedback.
-
RingCentral Unveils AIR Pro: An Agentic Voice AI Platform for Customer Engagement
RingCentral, Inc. , a global leader in AI-powered business communications, announced RingCentral AIR Pro (AI Representative), a voice-first, omnichannel AI agent platform. As part of the launch, AIR Pro includes a no-code environment, called AIR Pro Studio, enabling anyone to design, build, and deploy voice and digital AI agents in minutes using natural language.
-
TikTok: The Platform Gen Z Can’t Quit (But Doesn’t Trust) Re-evaluating Digital Strategy for Enterprise Engagement and Trust
A Harris Poll conducted in February 2026 reveals a complex paradox: Gen Z relies heavily on TikTok for cultural content, yet exhibits growing distrust, content fatigue, and a desire for more authentic digital experiences.
-
The Imperative of Passwordless Identity Assurance: Countering AI-Industrialized Threats in 2026
HYPR’s sixth annual State of Passwordless Identity Assurance report (produced with S&P Global Market Intelligence 451 Research) shows Generative AI (53%) and Agentic AI (45%) have now surpassed stolen credentials as the primary identity concern for security leaders.
