Author: Agile Brand Guide

Yesterday’s press release cycle was dense with announcements, but the signal-to-noise ratio is low unless you know what to look for. Three structural shifts are happening…

We are in Seattle at the Qualtrics X4 Summit, and today, we’re going to talk about a fundamental shift in how we gather customer insights. We’ll…

Framer’s State of Sites ‘26 report, a survey of over 1,900 professionals reveals a significant disconnect between strategic imperatives and operational realities. While the speed of…

Intuit Mailchimp’s recent report, The Ecommerce Playbook: A Practical Field Guide for Modern DTC Brands consolidates insights from 22 industry experts, offering a practical guide for senior…

Built on the same Deep Learning Advertising Platform as ContextGPT, AudienceGPT predicts consumer journeys to create dynamic audiences

This is the story of how CIBC, one of Canada’s largest financial institutions, undertook such a transformation. Over the course of a decade, they moved from…

Yesterday’s MarTech and AI news cycle had a lot of announcements. Here is what actually matters for CMOs and marketing organizations – and what does not.…

Today, we’re going to talk about one of the biggest blind spots in the subscription economy: the paywall. For most apps, this is a binary, all-or-nothing…