Exploring the MarTech & CX Landscape
This episode is brought to you by Landrum Talent Solutions, a national recruiting firm specializing in marketing and HR positions. Our guest today has been keeping us up to date with the current state of hiring for marketers on a quarterly…
It’s not enough to just communicate with customers. How, where, and when you communicate provides the opportunity to build a connection with a customer, which drives loyalty, lifetime value and more.
Welcome to One Amazing About Acoustic. Today we’re talking with Michael Taylor, Chief Customer Officer at Acoustic and he will be sharing one amazing thing about their platform with us today.
Pega today announced it has signed a five-year strategic collaboration agreement (SCA) with Amazon Web Services (AWS). The collaboration will empower clients to harness the power of Pega products with AWS advanced generative AI services. This includes leveraging Amazon Bedrock and AWS Transform with Pega Blueprint™ to accelerate legacy modernization projects, freeing enterprises from time-consuming and resource-draining technical debt and opening the door for agentic automation across enterprise workflows.
Collaboration Aims to Help Online Content Creators Defend Against Account Takeovers, Spear Phishing Attempts, Malware, and Other Major Cyber Threats
Today we’re going to talk about personalization maturity, the role of machine learning, deep learning, and generative AI in driving relevance, and how to future-proof your martech stack with open, flexible architectures that enable best-in-class personalization.
To help me discuss this topic, I’d like to welcome Yaniv Navot, Former Dynamic Yield by Mastercard CMO and current SVP of Commercialization for Customer Acquisition & Engagement at Mastercard.
In this episode, we deep dive into what digital transformation truly means. Roy emphasizes that it’s not just about technology; it’s about reimagining both the work and the ways of working to produce a customer-centric business transformation. He…
Marketers spend millions perfecting pre-purchase experiences—polished campaigns, seamless checkouts, personalized offers. But Riikka Söderlund has a blunt message: if your inventory strategy isn’t just as polished, none of it matters. As Chief Operating Officer at Katana Cloud Inventory, she sees daily how post-purchase chaos—delays, stockouts, and returns—undermines even the most sophisticated brand strategies.
Leader in intelligent data automation™ offers self-managed and hybrid cloud deployment, providing unparalleled enterprise-grade security and operational simplicity, helping organizations meet stringent compliance requirements
Agility requires us to constantly evaluate how technology like AI reshapes the relationships between brands and consumers—sometimes for better, sometimes for far more complex. The advertising landscape is shifting under our feet, with new rules, new tech, and frankly, a lot of new guesswork.
Today we’re going to talk about how Deep Learning and AI are impacting advertising effectiveness, personalization, and the future of advertising—with or without cookies.
To help me discuss this topic, I’d like to welcome Jaysen Gillespie, VP, Global Head of Analytics and Product Marketing at RTB House.
New AI-powered capability from CallRail helps marketers generate more leads that convert
