Author: Bonnie Habyan

LinkedIn, the world’s largest professional networking platform, continues to emerge and evolve as a strategic tactic to support sales and brand growth in the corporate world. Both individuals and businesses are increasingly recognizing  its value in building a brand and converting opportunities.

Creating a strong brand presence requires more than just traditional and digital marketing efforts. To truly succeed in today’s competitive market, companies in today’s quickly evolving landscape full of new tools, technologies, and expanding social platforms are understanding the importance of a strong company culture and employee enthusiasm to help create employee brand champions.