The Agile Brand Guide to Generative AI

Latest AI Posts

How much data is needed for personalization?

May 1, 20243 min read

This article was based on the interview with Sean Falconer from Skyflow by Greg Kihlström, MarTech advisor and consultant for…

Temper hype with concrete value for success with artificial intelligence

Apr 28, 20243 min read

This article was based on the interview with Eric Siegel, founder of Machine Learning Week and author of The AI…

AI’s potential to enhance empathy in customer service

Apr 27, 20243 min read

This article was based on the interview with Joe Tyrell of Medallia by Greg Kihlström, MarTech keynote speaker for The…

Continuous learning applies to AI, too

Apr 21, 20243 min read

This article was based on the interview with Matt Swalley of Omneky by Greg Kihlström, MarTech keynote speaker for The…

Brand voice is crucial when creating AI-generated content

Apr 16, 20243 min read

This article was based on the interview with Jon Ricketts of Writerly by Greg Kihlström, MarTech keynote speaker for The…