The Agile Brand Guide to Generative AI

Latest AI Posts

Data fragmentation inhibits AI’s potential

May 5, 20243 min read

As artificial intelligence grows in importance, it reinforces the idea that organizations must prioritize access, visibility, and action with data.…

Customer-centric personalization using AI

May 5, 20243 min read

This article was based on the interview with Peter van der Putten from Pega by Greg Kihlström, MarTech keynote speaker…

Organizational alignment is key to success with machine learning

May 5, 20242 min read

This article was based on the interview with Eric Siegel, founder of Machine Learning Week and author of The AI…

How much data is needed for personalization?

May 1, 20243 min read

This article was based on the interview with Sean Falconer from Skyflow by Greg Kihlström, MarTech advisor and consultant for…

Temper hype with concrete value for success with artificial intelligence

Apr 28, 20243 min read

This article was based on the interview with Eric Siegel, founder of Machine Learning Week and author of The AI…