Expert Mode from The Agile Brand Guide®

Expert Mode: How AI Is Making Customer Experience More Human—Not Less

May 31, 2025

If customer experience were a dinner guest, it would be the kind that arrives late, repeats itself, and then disappears before dessert. At least, that’s how…

Enhancing efficiency with AI while preserving human connection

Enhancing efficiency with AI while preserving human connection

May 30, 2025

Companies are constantly seeking innovative ways to enhance customer success. The integration of artificial intelligence (AI) into customer service strategies has emerged as a transformative approach…

CustomerThink: Harnessing the Power of Natural Language Interfaces for Improved Customer Experience

CustomerThink: Harnessing the Power of Natural Language Interfaces for Improved Customer Experience

May 27, 2025

This article was written by Greg Kihlström for CustomerThink. As a consultant and advisor to enterprise brands, I have seen firsthand the transformative potential of natural…

text on white paper

AI and brand reputation requires a careful balance

May 23, 2025

A new study by the Global Risk Advisory Council has identified AI misuse as the number one risk factor for brand reputation. Miruna Dragomir, CMO at Planable and a respected…

18 Lessons Learned from Adopting AI in Marketing and Customer-Focused Roles

Lessons Learned from Adopting AI in Marketing and Customer-Focused Roles

May 22, 2025

Artificial Intelligence is reshaping marketing and customer-focused roles, offering unprecedented opportunities for businesses. We asked 18 thought leaders about their key lessons learned from successfully integrating…

Expert Mode from The Agile Brand Guide®

Expert Mode: Moving from Automation to Strategy—Why AI Must Become Your Smartest Thought Partner

May 21, 2025

AI is no longer just about productivity hacks or marketing automation. It’s fast becoming a true partner in strategic thinking—and executives who treat it like a…

How AI enhances efficiency of customer service operations

How AI enhances efficiency of customer service operations

May 20, 2025

Organizations are increasingly recognizing the vital role that artificial intelligence (AI) plays in enhancing efficiency and improving customer experiences. The traditional contact center model, characterized by…

#678: AI gains emotional intelligence with Joshua Goldberg, Zenapse

#678: AI gains emotional intelligence with Joshua Goldberg, Zenapse

May 18, 2025

Today we’re exploring the intersection of AI, emotional intelligence, and marketing with Joshua Goldberg, EVP of Strategy at Zenapse. We’ll dive into how Large Emotion Models…


The Agile Brand Guide®
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.