Expert Mode: Your Media Agent Can’t Pick Up the Phone with Richy Glassberg from SafeGuard Privacy
SafeGuard Privacy’s Richy Glassberg on what AAMP 2.3 changes for CMOs when AI agents make vendor compliance decisions at machine speed.
Expert Mode: The Strategic Disconnect Stalling In-Store Retail Media Growth
The world of retail media networks (RMNs) has followed this path, rocketing from a niche channel to a foundational pillar of many marketing budgets. Yet, for…
Expert Mode: One Objective, Not Five KPIs, with Alex Weinberger from AdRoll
Alex Weinberger, General Manager of Digital Out-of-Home at AdRoll, thinks we’ve been aiming at the wrong artifact. We keep trying to fix the media plan. He…
Aligning Google Ads, Website UX, and Customer Service: A Practical Playbook for Better Leads
Clicks are easy to buy; qualified leads are earned in the moments after the click, on your landing page and in your support channels. This guide…
The $11 Billion Election and the Changing Media Landscape
The 2026 midterms are projected to see nearly $11B in political ad spending. That headline number is remarkable on its own, but what it represents may…
Expert Mode: When the Cheapest Face in Your Ad Doesn’t Exist with Donatas Smailys of Billo
Donatas Smailys, co-founder and CEO of Billo, a user-generated content platform that turns creator videos into ads for Meta, TikTok, and YouTube Shorts, thinks the ground…
XR: Optimizing Ad Operations: Navigating Content Demands, Budget Pressures, and AI Integration in 2026
The XR State of Ad Ops 2026 Report, a comprehensive industry-wide study surveying over 400 marketers and creatives, sheds light on these critical trends, challenges, and…
XR: Captions as a Core Strategy: Adapting Advertising for Mainstream Audience Engagement
The XR Global Ad Accessibility Report 2026 highlights this evolution, revealing that advertisers and broadcasters must now view captioning not merely as a compliance requirement, but…
