No-code platforms empower a generation of citizen developers

No-code platforms empower a generation of citizen developers

No-code platforms empower citizen data scientists and developers by providing them with the tools and resources they need to create and modify workflows without the need…

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2024 Predictions for Sales Operations with Hendrik Isebaert of Showpad

As we prepare for the year ahead, the sales landscape is undergoing some major shifts. In an era of abundant information and increasingly informed buyers, traditional…

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The business value of a strong RevOps and Sales relationship

One of the key factors in building a strong revenue operations (RevOps) and sales relationship is effective communication.

CMSWire: Change Management Challenges: Get Rid of Debt!

CMSWire: Change Management Challenges: Get Rid of Debt!

This article was written by Greg Kihlström for CMSWire. To thrive as a business and rise to change management challenges, you need to dig out of…

The autonomous enterprise benefits customer experience

The autonomous enterprise benefits customer experience

The concept of the autonomous enterprise refers to organizations that leverage advanced technologies, such as artificial intelligence (AI) and automation, to operate more efficiently and effectively.

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Building a resilient pipeline drives business growth and value

One crucial aspect of alignment in business is the development of a resilient pipeline. A resilient pipeline refers to a sales organization’s ability to maintain a…

Forbes: Marketing Operations in the Age of AI

Forbes: Marketing Operations in the Age of AI

This article was written by Greg Kihlström for Forbes Agency Council. AI provides marketers with a great opportunity to manage complex tasks, analyze vast amounts of…

MarTech: The role of governance: Successful customer journey operations

MarTech: The role of governance: Successful customer journey operations

The right governance structure is critical to creating, managing, and improving the customer experience utilizing tools like customer journey orchestration.