Expert Advice for Marketing Leaders on MarTech, AI, & CX
Enterprises can finally show how their AI agents behave with real customers, catch a failure the moment it happens, and make sure it never happens twice
Cordial’s embedded CDP is now headless, giving marketers access to real-time customer data from the AI assistants they already use
Akeneo Autumn Release 2026 gives AI agents more of the product data work, and keeps every action under enterprise control. Akeneo also announces the acquisition of AI native PIM services specialist Dataggo.
From being found in AI answers to being chosen for agent-led purchases, AXO adapts brands’ existing websites to each visiting AI platform or agent, driving visibility and enabling action through technology, not more content production
Next-generation generative BI solution puts natural-language analytics in hands of services firms, empowering them to quickly move from business questions to answers and action
Introduces on-device decisioning AI and zero-copy data integrations with leading data warehouses to unite customer profile data with live context; interactive demos set for Elevate’26 London on Nov. 4–5
As AI agents handle more complex use cases, a broader industry desire has emerged for more dynamic agents that can reach a goal, without following a script or sacrificing compliance.
New career competency mapping and Workplace Simulations visibly connect coursework to workforce competencies and give students authentic opportunities to practice skills in realistic contexts
Guided by pursuit intelligence, the new workspace grounds AI agents in each firm’s own people, experience and pursuit history, works inside Microsoft 365 and connects to Copilot, Claude and ChatGPT
Automate 5.3 lets AI agents, and the business teams working alongside them, build and validate data mappings in natural language, cutting mapping time from weeks to minutes and easing the load on scarce technical talent.
