This article was based on the interview with Marc McCauley by Greg Kihlström, Marketing Operations keynote speaker for The Innovation Economy podcast. Listen to the original episode here:
One of the key strategies employed by Arlington Economic Development is the focus on market-based solutions for commercial vacancy. This approach recognizes the importance of allowing the market to dictate the use of office space, rather than imposing rigid regulations that may hinder innovation and growth. By updating zoning ordinances to accommodate new and innovative uses of office space, Arlington is creating a more flexible and adaptable environment for businesses to thrive.
One example of this is the inclusion of urban agriculture as a permitted use in commercial office buildings. While urban agriculture may not solve the entire vacancy issue on its own, it represents a step towards diversifying the use of office space and attracting new businesses to Arlington. By allowing for a mix of uses within commercial properties, Arlington is creating opportunities for businesses to explore creative solutions to their space needs, such as incorporating R&D or lab spaces into their office environments.
Additionally, Arlington is focusing on placemaking elements for retail ground floors to attract people back into office environments. By creating vibrant and engaging spaces that go beyond traditional office layouts, Arlington is enhancing the overall experience of working in commercial buildings. This not only benefits businesses by making their spaces more attractive to employees and clients, but also contributes to the overall vitality of the community.
In addition to these initiatives, Arlington is also working on regulatory reforms to streamline processes and remove barriers to investment and development. By creating a more business-friendly environment, Arlington is fostering a culture of innovation and entrepreneurship that will help drive economic growth and stability in the commercial real estate market.
Overall, the emphasis on market-based solutions for commercial vacancy in Arlington demonstrates a forward-thinking approach to addressing the challenges facing the commercial real estate market. By embracing innovation, flexibility, and collaboration, Arlington Economic Development is laying the foundation for a resilient and sustainable commercial real estate market that can adapt to the changing needs of businesses and the community. Through proactive measures and a commitment to fostering a dynamic and diverse business environment, Arlington is positioning itself as a leader in commercial real estate resilience and innovation.
