Expert Mode from The Agile Brand Guide®

Taming the Paradox of Choice in High-Consideration E-Commerce

Apr 12, 2026

The paradox of choice is not a new concept, but its impact is amplified in the digital realm, where a customer is just one click away from being overwhelmed and abandoning their cart, or worse, their entire journey. The challenge for today’s marketing leaders is not simply to present…

#824: From eTail: Furniture.com CMO Dan Bennett on how to win the high-consideration purchase

#824: From eTail: Furniture.com CMO Dan Bennett on how to win the high-consideration purchase

Mar 6, 2026

Today, we are here at eTail Palm Springs, and we’re going to talk about tackling one of the biggest challenges in e-commerce: the high-consideration purchase. We’ll explore how brands can move beyond simply offering endless options and instead use AI and behavioral data to create a guided, trust-based experience…

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Furniture.com Leads a New Wave of Retail Collaboration as Kathy Kuo Home, Z Gallerie, and RugsUSA Join the Platform

Dec 11, 2025

Furniture.com, the first AI-powered furniture decision engine designed to help shoppers find, compare, and check out across brands in one place, today announced that Kathy Kuo Home, Z Gallerie, and RugsUSA have officially joined its rapidly growing retail network. These additions further accelerate the industry’s shift toward unified, AI-enabled shopping…

Expert Mode from The Agile Brand Guide®

Expert Mode: Navigating the Furniture Retail Landscape with Agentic AI

Oct 4, 2025

The retail landscape is in constant flux, a dynamic environment shaped by evolving consumer behaviors and rapid technological advancements. For furniture retailers, this presents a unique set of challenges.  The sheer volume of products, coupled with the intricacies of managing data across multiple vendors and platforms, can be overwhelming. …

#722: Agentic AI in retail with Dan Russotto, Furniture.com

#722: Agentic AI in retail with Dan Russotto, Furniture.com

Aug 21, 2025

Building on the talk of AI in recent years, Agentic AI is an exciting area for retailers. But beyond talk, finding real-world examples and best practices can be tricky. Today we are here at eTail Boston, and I am excited to talk today about a company that is innovating…