Tag: Writer

Yesterday’s press releases paint a picture that CMOs need to read carefully — not for the vendor optimism, but for the structural shifts hiding underneath it. The dominant theme across May 10’s announcements is a market in the middle of a painful transition: AI tools are proliferating faster than…

Yesterday’s wave of announcements tells a more complicated story than the vendor headlines suggest. The through-line across all of them is a marketing function under structural pressure: being asked to produce more, faster, with tighter budgets, while simultaneously governing AI systems that can hallucinate, homogenize brand voice, and automate…