The Dark Side of Customer Experience with Michael Bartlett – Second Half

The CX Goalkeeper had a smart discussion with Michael Bartlett.

Michael is the creator of the CCXP exam simulator and the director of Experience Innovation at JMARK. He is a serial founder and philanthropreneur dedicated to helping animal rescues.

We discussed about in the 2 episodes with him:

  • cataloging priyome (“well established principles and patterns”)
  • if you know the enemy, it makes easier because you know what to do about it
  • the Iceberg Model and how to leverage it
  • The importance of understanding goal and social frictions when creating experiences
  • the Endless Waiting
  • Local optimization
  • The key takeaways from the books
  • what will Customer Experience look like in 10 years time

… and much more

Thank you, Michael!

#customerexperience #leadership #cxgoalkeeper #cxtransformation #podcast

Additional information: http://www.cxgoalkeeper.com/MichaelBartlett2

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