Month: February 2019

Greg Kihlström launched his latest book “The Agile Brand” in August. It gives a sophisticated analysis of the relationship between brands and the consumer. 

We spoke with him about his recent blog post “3 Predictions About the Future of Search.” Greg revealed the important role of voice search and its connection with consumers. 

I was interviewed by the Bolt blog on the use of artificial intelligence in marketing for property and casualty insurance .

Interested in learning more about providing better customer experience, tying marketing technology with great strategy and creative through agile practices? Then this is the event for you.

Advertising usually takes up a large percentage of companies’ budgets each year. To stay relevant, businesses cannot solely rely on what they’ve done in the past; they must also utilize up-and-coming platforms and strategies or risk getting lost in the shuffle. This new year is sure to be no exception, with new advertising tools and platforms trending  throughout the year.