Public Art and the Future of Place with Angela Anderson Adams
Inviting artists to play a major role in designing and enhancing the civic realm shouldn’t be the byproduct of a sudden cultural shift brought on by a pandemic. It can’t be an afterthought or a quick fix to creating a unique place that will attract business and residents. And…
Quality Digest: Balancing Customer Insights With the Bottom Line
The following was written by Greg Kihlström for Quality Digest. Read the original article here. Customer loyalty and lifetime value are highly prized in today’s competitive environment. Smart businesses …
334: #334: B2C expectations of B2B ecommerce, with Carlos Manalo and Stratton Cherouny of The Office of Experience
Whether you work for a B2B or a B2C company, when you stop working every day, you are also a consumer. And because of this, our behaviors as B2B buyers and customers are shaped by the experiences we have as consumers. Today we’re going to talk about…
Harnessing Agility for CX Success with Olga Potaptseva (miniseries 1/3)
The CX Goalkeeper had the great opportunity to interview LinkedIn Headline: Agile CX Solutions| Top 25 CX Influencer | CX Consultant | Founder of CXpanda 🐼 | CX mentor | Best-selling author and Speaker Highlights: 00:00 Game Start 00:37 Olga’s…
333: #333: The power of sharing stories of both success and failure, with Ben Albert, Balbert Marketing
Today we’re going to talk about learning from others and the importance of sharing stories so that both you and others can learn from your successes as well as your failures. To help me discuss this topic, I’d like to welcome Ben Albert, Founder &…
YFS: Here’s How World-Class Brands Deliver Lasting CX Results
The following was written by Greg Kihlström for YFS Magazine. Read the article in its entirety here. Greg Kihlstrom, Principal & Chief Strategist at GK5A, reveals how to build …
332: #332: The Value of the Candidate Experience with Sue Keith, Corporate Vice President at Ceres Talent
In this special episode, brought to you by Ceres Talent, we’re going to talk about the value of the candidate experience in times where there are plenty of candidates or when there aren’t nearly enough candidates for the roles available. While…
Martechvibe: Achieving Maximum ROI From Personalised Customer Experiences
This article was originally written by Greg Kihlström for Martechvibe. You can view the original article here. Personalisation has become an increasingly important part of modern marketing strategies, especially …
331: #331: Retail Media Networks and First Party Data Strategies with Mary Matyas, MediaMath
Today we’re going to talk about retail media networks, their benefits and drawbacks, and how they fit in a post-cookie first-party data world. To help me discuss this topic, I’d like to welcome Mary Matyas, SVP and General Manager North America at…
Orchestrating Customer Experience in Business with Sergio Rossini
The CX Goalkeeper had the great opportunity to interview Sergio Rossini LinkedIn Headline: Sales, Marketing & CX Director presso Sagres ® Highlights: 00:00 Game Start 00:36 Sergio’s Introduction 02:59 Sergio’s Value 04:18 The playing field of CX…
Catch the latest episodes of our shows
Listen to the latest episode of The Agile Brand podcast here: