Beyond Adoption: How Rigorous AI Governance Became the Ultimate Differentiator for the C-Suite

Dataiku: Beyond Adoption: How Rigorous AI Governance Became the Ultimate Differentiator for the C-Suite

May 5, 2026

As revealed by the Dataiku/Harris Poll Global AI Confessions Report: CEO Edition 2026, intensified to pressure to achieve business outcomes with AI is accompanied by deepening uncertainty among CEOs regarding their ability to manage and control AI at scale.

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KERV.ai Unlocks the Power of Commerce Video with the Launch of Moment Match Engine™

May 5, 2026

Trusted by the industry’s leading advertisers and publishers, the solution leverages real-time contextual video intelligence and pod-level targeting to connect viewers to commerce in high-attention and high-intent moments 

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Constructor Named ‘Retail Company of the Year’ for 2nd Straight Year in the American Business Awards® 

May 5, 2026

Its AI agent for product detail pages also honored in this year’s program — recognized for ‘reducing purchase uncertainty,’ ‘increasing conversion,’ and producing ‘extraordinary, quantifiable results’

Yesterday's News - almost-daily marketing technology, AI, CX, and more

Yesterday’s Marketing Technology & AI News | May 5, 2026

May 5, 2026

Yesterday’s announcements tell a story that vendor headlines obscure: the marketing technology industry is bifurcating into two camps: those building AI infrastructure that actually changes how work gets done, and those rebranding existing features with AI terminology. For Chief Marketing Officers (CMOs), the challenge is not whether to adopt…

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Expert Mode: Navigating the AI Trust Deficit Beyond the Black Box

May 5, 2026

The promise is immense: unprecedented speed in content creation, hyper-personalized campaign ideation, and data analysis at a scale previously unimaginable. Yet, alongside this excitement, a quiet anxiety is taking root. We are handing over critical functions to systems that are, by their very nature, probabilistic and opaque. The “black…

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Airship Announces 2026 Elevate Customer Experience Award Winners

May 4, 2026

Southwest Airlines, The Economist, and OneFootball among brands recognized at Elevate’26 Customer Experience Summit for setting the standard in mobile-first and AI-centered customer experiences

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As bossware backlash grows, Vaiz launches work management built on trust, not tracking

May 4, 2026

Vaiz, a Cyprus-based work management platform, is growing its user base with a product principle most competitors ignore: zero employee surveillance. The platform has no keystroke logging, no screenshot capture, no mouse tracking, and no automatic activity monitoring. It is a deliberate product decision, not a missing feature.

Micro-productivity can’t be all there is to gain from AI. Martech Futurist | May 2, 2026

Micro-productivity can’t be all there is to gain from AI. Martech Futurist | May 2, 2026

May 4, 2026

This week’s research from HBR, Forrester, and MarketingProfs paints a clear picture: the CMOs winning with AI aren’t the ones with the most tools — they’re the ones who’ve redesigned how work actually gets done. Meanwhile, Forrester is projecting that 3 in 10 enterprises will actively damage customer experience…

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Mathew Knowles, the architect behind Beyoncé, Solange, and Destiny’s Child’s rise, to speak at Global Tech Event WMF – We Make Future in Italy

May 4, 2026

Mathew Knowles, the architect behind Beyoncé, Solange, and Destiny’s Child’s rise, to speak at Global Tech Event WMF – We Make Future in Italy. The entrepreneur behind these global icons, along with major brand collaborations including Pepsi, Amazon, and Samsung, will take the stage in Bologna on June 25.…

Yesterday's News - almost-daily marketing technology, AI, CX, and more

Yesterday’s Marketing Technology & AI News | May 4, 2026

May 4, 2026

Yesterday’s wave of marketing technology and AI announcements tells a story that vendor press releases won’t say plainly: the gap between AI adoption and AI competency is now the defining competitive variable in marketing.


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