My Courses
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Yesterday’s Marketing Technology & AI News: October 31, 2026
Martech news for Oct. 30, 2026: ZoomInfo puts MCP in Snowflake, Zen Media finds no hotel brand above 3.1% of AI mentions, 23% of shoppers would let AI buy.
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Beyond the Campaign Spike: Building Belonging as a Product
In a conversation with Airstream CMO Mollie Hansen and Nomadics Founder Chris Pendl, we explored how they moved beyond the typical marketing playbook to build an experience that customers pay for, creating a self-sustaining engine for brand advocacy, authentic content, and genuine connection.
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The Agile Brand Predicts 3.0–3.5% Holiday Sales Growth, Below the Industry Consensus, and Publishes Its Forecast to Be Scored Against the Data
New public tracker at holidayshopping.ai compiles more than 100 sources and nearly 2,000 data points on holiday shopping since 1992, including an AI Shopping Index that follows how consumers and AI agents shop
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ICIMS CMO Jody Kaminsky on rebranding an enterprise around AI: why the tagline is as much about who you’re not for
iCIMS CMO Jody Kaminsky on rebranding a hiring platform around AI: 500 taglines, hundreds of buyer interviews, and a tagline that says who it’s not for.
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Expert Mode: Why B2B Brands Should Make the Customer the Hero with Bruno Bertini from 8×8
In August 2025, 8×8 launched The Power of You, a brand platform built on short, cinematic films about real IT and customer experience leaders from its customer base, produced with generative AI.
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Conga Partners with GC AI to Bring Purpose-Built Legal AI Directly into Contract Lifecycle Management
The Partnership and Integration Help Legal Teams Move Faster Across the Contract Lifecycle
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Cordial Launches Headless CDP, Bringing Real-Time Customer Data to Where Marketers Work
Cordial’s embedded CDP is now headless, giving marketers access to real-time customer data from the AI assistants they already use
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Yesterday’s Marketing Technology & AI News: October 29, 2026
Martech news for Oct. 28, 2026: Muck Rack finds 84% of AI citations come from earned media, Fibr AI ships AXO, and DataTrue finds 43% of top sites fail privacy.
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One Amazing Thing About Contentstack Canoe with Conor Egan
Conor Egan demos Contentstack Canoe: see how ChatGPT, Gemini, Perplexity and Claude describe your brand, which sources they cite, and what to fix next.
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AI Agent Access Tops Security Leaders’ 2026 Access Control Priorities, Research Finds NAC Foundational to Visibility and Enforcement
Research sponsored by Portnox finds AI agent access leading buyers’ 2026 access control priorities and recommends measuring how fast detected risk becomes enforced control