My Courses
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Agile focuses on outcomes, not outputs
Agile focuses on outcomes, not outputs. This is a key principle that underpins Agile principles and the methods based on them, and distinguishes it from traditional project management approaches.
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S1 | 12: Great outcomes through discussion design and facilitation with Roger Thompson
In this episode, I speak with Roger Thompson, former executive at FirstService Corporation and current consultant and docotoral candidate. Roger expands on the idea of design and how the structure of a meeting, of a team, and of a company can impact the effectiveness of ideation and brainstorming. Additionally, we discuss the responsibility of leaders…
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The Importance of Tying your Marketing Analytics Back to Your Business KPIs
What happens when you discover that your marketing analytics are not a match for your company’s goals? Understanding your Key Performance Indicators (KPIs) and how they tie to your business objectives is critical.
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440: #440: Optimizing internal processes to improve CX with Nikhil Nandagopal, Appsmith
Today we’re going to talk about how focusing on internal processes can provide both internal and external benefits to a business. To help me discuss this topic, I’d like to welcome Nikhil Nandagopal, Co-Founder and CPO of Appsmith. RESOURCES…
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Embracing change and continuous improvement
Embracing change and continuous improvement is crucial for organizations seeking growth and long-term success.
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The benefits of headless e-commerce
Headless e-commerce allows for the decoupling of the front end and back end of a website or application.
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439: #439: Success in a first-party data world with Derek Slager, Amperity
Today we’re going to talk about first-party data strategies and how to be successful in a world of cookie deprecation, evolving data privacy regulations, the evolution of data clean rooms, and retail media networks. To help me discuss these topics,…
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How customer and employee experience are interconnected
As supported by much evidence over the years, there is a strong relationship between customer and employee experience, emphasizing the interconnectedness of the two.
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Focusing on increased conversions by utilizing conversational marketing
One of the key benefits of conversational marketing is its ability to increase conversions through a more contextual and relevant customer experience that is tailored to their true needs and solutions to real challenges.
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The Importance of Customer Journey Orchestration (CJO) for Marketing Success
Creating a seamless and personalized customer experience has become more important than ever. Customers want to feel valued, understood, and catered to in order to remain loyal to your brand.