My Courses
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371: #371: Sustainability as a win-win for customers and the business with Brennan Spellacy, CEO, Patch
Today we’re going to talk about how sustainability is no longer an option for brands, and why this is a benefit for both customers and the bottom line. To help me discuss this topic, I’d like to welcome Brennan Spellacy, CEO and Co-Founder at…
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370: #370: ERP, successful operations and CX with Nick Foy, Silverdale Technology
Today we’re going to talk about enterprise resource planning and how it can drive both internal success as well as successful customer experiences. To help me discuss this topic, I’d like to welcome Nick Foy, Founder and CEO, Silverdale…
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Fast Company: Aligning marketing operations with your marketing strategy
This article was written by Greg Kihlström for Fast Company Executive Board. When MOps is used effectively, it can provide the structure and governance to ensure you are starting, executing, and analyzing your marketing initiatives in the best possible manner.
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Marketing technology is not just for marketers
Do you know what your organization’s marketing technology infrastructure looks like? If not, you may want to do some research and take a closer look.
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369: #369: Marketing Hiring Myths with Sue Keith, Ceres Talent
In this special episode, brought to you by Ceres Talent, a marketing staffing agency run by modern-day marketing matchmakers, we’re going to talk about 4 Hiring Myths that anyone hiring and managing marketing talent have probably run across. We’re…
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368: #368: What Exactly is Good CX? with Ginger Conlon, Genesys
The state of customer experience is continually changing, as brands increasingly compete based on the experience they can deliver to their customers across channels, and across the customer journey. The winners in this race gain new customers through…
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367: #367: Professional Services and the Customer Experience Part 1, with Ryan Suydam, ClientSavvy
I am here in Durham North Carolina at the 2023 CXPS – that’s Client Experience for Professional Services – Conference. Today we’re going to talk about CX and professional services and some of the unique challenges and opportunities. To help me…
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366: #366: Intrapreneurship and global growth with Alex Ghiculescu and Beau Grzanich, Workforce.com
In this episode, Adam Chen interviews two change agents at Workforce.com, a leading workforce management software which manages scheduling, time & attendance, and payroll for organizations large and small. We hear two differing perspectives on what…
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366: #366: Intrapreneurship and global growth with Alex Ghiculescu and Beau Grzanich, Workforce.com
In this episode, Adam Chen interviews two change agents at Workforce.com, a leading workforce management software which manages scheduling, time & attendance, and payroll for organizations large and small. We hear two differing perspectives on what…
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365: #365: Building a customer-centered digital consultancy with Chad Solomonson, RDA
Welcome to a special episode brought to you by RDA and Sitecore. Today we’re going to talk about improving the customer experience that professional services firms deliver and how it can make a meaningful impact on project and business outcomes….
