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The rise of the creator economy is a testament to the rapid transformation of the marketing landscape. No longer are brands solely in control of their narrative; instead, consumers and creators wield significant influence, shaping brand perception and driving purchasing decisions.
Today, we’re going to talk about how AI is poised to revolutionize marketing, from personalization and customer engagement to the very structure of the SaaS market itself. To help me discuss this topic, I’d like to welcome, Rafael “Rafa” Flores, Chief Product Officer at Treasure Data.
MotionPoint, known for its leading website localization technology, today announced the launch of its new AI-powered transcreation technology, a self-serve solution leveraging AI technology to help global marketing teams adapt marketing assets such as text, ads, emails, social content, and presentations for specific markets with cultural context.
OpenAI said on Tuesday it will acquire Statsig in an all-stock deal valuing the product testing startup at about $1.1 billion based on OpenAI’s current valuation of $300 billion.
Digital accessibility has often been treated as a compliance checkbox rather than a strategic imperative. However, overlooking accessibility means neglecting a substantial portion of your potential audience – roughly one in four US adults live with a disability. Beyond the legal and ethical considerations, embracing accessibility unlocks significant business opportunities, enhancing brand reputation, expanding market reach, and ultimately driving revenue growth.
What if the real secret to exceptional leadership isn’t control, charisma, or even performance—but generosity? Could the “soft stuff” like listening, empathy, and vulnerability truly drive the hardest results in business? In this episode of…
Today we’re going to look at how marketing and communication execs are responding to the latest developments, plus the role of AI in both hiring and job seeking.
To take a look at the latest here, I’d like to welcome back to the show Sue Keith, Corporate Vice President at Landrum Talent Solutions.
Revolutionize your online store: Genstore AI simplifies complexity and fuels e-commerce success
After a year of deep conversations with inspiring women—leaders, creators, everyday change makers—I hit pause and reflected on what truly moves us forward. In this special solo episode, I share the five mindset shifts that not only reshaped my…
From decision delays to feedback overload, here’s how managers can spot and fix analysis paralysis