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Today, we’re going to talk about resolving one of the biggest paradoxes in modern marketing: achieving hyper-personalization at massive scale, without sacrificing brand governance and consistency. We’ll explore how generative AI is moving from a creative novelty to a core operational engine for enterprise marketing, enabling brands to craft unique stories for every customer, while ensuring they all sing from the same hymn sheet.
To help me discuss this topic, I’d like to welcome, Jason Ing, CMO at Typeface.
Furniture.com, the first AI-powered furniture decision engine designed to help shoppers find, compare, and check out across brands in one place, today announced that Kathy Kuo Home, Z Gallerie, and RugsUSA have officially joined its rapidly growing retail network. These additions further accelerate the industry’s shift toward unified, AI-enabled shopping and signal strong momentum as Furniture.com prepares to launch its next-generation multi-brand checkout experience in Q1 2026.
A recent analysis from Seel, an agentic post-purchase platform, highlights that holiday return activity increased by 16%, with late deliveries and product quality issues being primary drivers. This trend contributes to an annual industry cost estimated at $890 billion, representing 20-25% of retailer revenue.
Partnership delivers +12.6% lift in Purchase Intent for leading luxury retailer, illustrating that Wunderkind’s CTV Pause Ads on Yahoo DSP drive measurable outcomes across the full funnel.
Seel, the agentic post-purchase platform, today released its inaugural 2025 Returns and Refunds Report ahead of the Holiday Shopping Spree. Created for retail and D2C brands, the report analyzed 10 million transactions, breaking down category-level insights and return patterns that reveal how shoppers are responding to points of friction in the buying process and the broader economic landscape.
In a bold move signaling the next era of innovation in technology and AI-driven advertising effectiveness, MarketCast today announced the appointment of Lana Busignani as Chief Executive Officer, Paul Shortley as Chief Revenue Officer, and Kerel Cooper as Chief Marketing Officer.
Based on Uber’s millions of monthly users across Uber mobility and delivery, marketers can now get aggregated insights into how people move, live, and order enabling smarter decisions for reaching the right audiences on the Uber Platform.
Singapore-Based Commerce Platform Formalizes U.S. Partnership to Support Retailers Seeking Lower Costs, Simpler Workflows and a Stronger Path to Growth
For CMOs and other marketing leaders, the promise of a single source of truth has always felt just over the horizon. Yet, with each passing year, that horizon seems to be receding into the distance like a mirage. The challenge is no longer a lack of data; it’s a deluge.
Our expert says AI-powered social engineering and AI-enabled malware, an increase in ransomware attacks, web-based attacks, and insider threats will be the main business cybersecurity concerns in 2026
