IncQuery Marks Major Growth Milestones Amid Rising Demand for Survey-Based Research
Founded in 2016, the company has helped clients save 200,000+ hours while supporting 250+ client offices and more than $2T in deal value
Agentic AI Is Accelerating How Software Gets Built and How It Gets Attacked. Most Enterprises Are Only Ready for One, According to Digital.ai’s 2026 AppSec Threat Report
New data finds 87% of monitored client-facing apps faced attacks in 2026 — up from 55% in 2022 — as AI permanently collapses the cost and expertise required to exploit them
Zeta Global Joins Forces with Snowflake to Spearhead Open Semantic Interchange to Establish a Universal Data Standard for AI-Powered Marketing
Initiative brings together leading data, AI, and marketing platforms to eliminate the fragmented definitions that undermine enterprise AI and analytics
Pacvue Launches MCP Server, Making Commerce Media Data Accessible Across Enterprise AI Tools
Report MCP, the first capability available through Pacvue’s MCP server, lets brands and agencies pull advertising data across Amazon, Walmart, Instacart, and more directly from the AI tools they already use.
Marketing’s persuasion and measurement systems were built for humans. Martech Futurist | May 17, 2026
This week’s scan across Harvard Business Review, McKinsey, Gartner, Forrester, MarketingProfs, and the AMA Journal of Marketing converges on a structural problem: the tactics marketers use to persuade buyers and the metrics they use to prove value both assume a human on the other side. AI now occupies that…
Topsort Launches TikTok Offsite Ads to Extend Commerce Media Beyond Onsite Placements
New AI-native capability allows marketplaces to operationalize TikTok advertising through the same commerce media infrastructure already powering onsite retail media.
ioMoVo Launches Governed Agentic AI Platform with Sovereign Deployment, BYO-AI, and Federated Storage
Six-module platform unifies AI orchestration, federated storage, and external publishing for regulated and content-intensive enterprises. Generally available today with new capabilities including Document Intelligence, io Assistant, and Seagate/CEPH connectors.
Greg Kihlström Named #1 Global Thought Leader and Influencer on Customer Experience for Third Consecutive Year
Greg Kihlström has been named the #1 Global Thought Leader and Influencer on Customer Experience for 2026 by Thinkers360, marking the third consecutive year he has topped the ranking. The annual leaderboard, released on May 17, 2026, recognizes the 50 individuals Thinkers360 identifies as the most influential voices in…
Yesterday’s Marketing Technology & AI News | May 19, 2026
Yesterday delivered a concentrated set of announcements that, taken together, reveal a marketing technology landscape undergoing a structural shift, not a gradual evolution. The dominant theme is consolidation of data and AI capabilities into fewer, more powerful hands, while the gap between vendors claiming “agentic AI” and organizations actually…
#60: One Amazing Thing About Capacity with David Karandish
Customers want seamless experience, and brand want to deliver them, but keeping conversations flowing smoothly across chat, voice, email, SMS, and social channels for customers is easier said than done. Well, what if there was a platform that enabled this for customers and employees?
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