HireClix Named Workday Partner To Help Employers Improve Career Site Performance
New Partnership Improves Candidate Engagement and Conversion, Maximizes Value of Career Site Amid Changing Job Seeker Behavior
Yesterday’s Marketing Technology & AI News: October 13, 2026
Martech news Oct. 10 to 12, 2026: Transcom cut Dacor resolution time 45%, Vannor reports 30x ranking gains, ZoomInfo adds n8n, Hiver launches Hiver Omni.
Expert Mode: Beyond the Pilot Program: Building a True AI Capability in Marketing with Mike Kaput, Marketing AI Institute
I recently spoke with Mike Kaput, Chief Content Officer at the Marketing AI Institute, who spends his days dissecting this very challenge. His insights cut through the hype, offering a clear-eyed view of what it truly takes to move beyond the pilot phase and build something that lasts.
One Amazing Thing About Jest with Deyan Vitanov
App stores are crowded. See how Jest uses RCS messaging to get people into apps and games instantly, with sign-up and retention by text.
Spotlight’s John Rockhold on influence orchestration: why earned authority now outweighs owned content
John Rockhold, VP of Market Engagement at Spotlight, on influence orchestration and why AI answers lean on analysts and peer reviews over vendor content.
Expert Mode: The AI Email Trust Panic Is Pointed at the Wrong Problem, with Ben Billups from Breaker
Breaker founder Ben Billups argues the AI email trust panic misses the real constraint in B2B — relevance — and names the two numbers CMOs should compute first.
Tubular: Data-Driven Social Video Strategies: What Works for Media Enterprises in 2026
The Tubular Q3 2026 Social Video Benchmarks Report, based on global data from Tubular Labs and Chartbeat, Inc. for the first half of 2026 (1H26), provides benchmarks and actionable insights for senior marketing and CX leaders to optimize social video strategies and demonstrate measurable returns.
Loops raises $3.5M to build the AI operating system for commerce
Loops is scaling its AI platform for brands and retailers, bringing search, product discovery, shopping assistance, customer operations, product enrichment and virtual try-on into one system.
Treasure AI CEO Kaz Ohta on keeping autonomous agents on-brand
Treasure AI co-founder and CEO Kaz Ohta on governing autonomous AI agents: start at zero permission, audit every action, and build on governed customer data.
Expert Mode: What a Replatform Really Exposes in Your Content and Operations with Melissa Ryan, Federated Hermes
he recent consolidation of over twenty websites into a single global platform by Federated Hermes, following a significant rebranding, offers a masterclass in navigating this complexity. In a conversation with Melissa Ryan, their Senior Digital Marketing Manager, she peeled back the curtain on the realities of such an undertaking…
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