Author: Agile Brand Guide

New research from TFC finds that as AI accelerates, the one thing it cannot replicate is the experience of being there — and reveals how Connection, Credibility, and Conviction close the gap between knowing and believing to multiply the impact of live.

New role-based agents, expanded partner integrations and MCP-powered workflows connect trusted company context to winning action

As customer expectations shift toward immediate, digital interactions, relying on fragmented tools or rigid commercial platforms creates operational drag.

Account-specific catalogs, pricing and quantity rules now shape search results automatically, so every business buyer sees the right products at the right price, without custom development

Built on Applied Creator Intelligence, Q brings governed AI agents to creator marketing, with MeasureIQ and enhanced SafeIQ available now.

Martech news for Oct. 13, 2026: Bazaarvoice finds 96% of TikTok Shop buyers want verified reviews; Movable Ink opens an MCP server; CreatorIQ unveils Q.

Treasure AI COO & CFO Dan Weirich on why finance is reining in AI spend, a $450K real-time report, and pricing where you pay only for delivered value.

The platform unifies every signal across web, mobile, conversations, LLMs, and agents — turning them into predictions that drive action across the full workflow, from design to testing to deployment.

Customer expectations and marketing priorities diverge across price, communication channels, personalization and AI

New Partnership Improves Candidate Engagement and Conversion, Maximizes Value of Career Site Amid Changing Job Seeker Behavior