Author: Agile Brand Guide

Omneky, the autonomous AI advertising platform, announced the launch of the Omneky API and MCP (Model Context Protocol) server, opening its creative generation engine to developers, commerce platforms, and AI agents for the first time.

Sprout Social views this recognition as a reflection of its commitment to AI-powered Social Intelligence and its strategy to turn real-time social signals into business decisions, driven by its proprietary AI agent, Trellis

California Pizza Kitchen co-founder Rick Rosenfield on building a brand from the inside out — the “work-with” culture, the ROCK values, and leading through scale.

For decades, the marketing funnel has been a cornerstone of our practice. It provided a simple, elegant model for understanding how a nameless prospect becomes a known customer. We built dashboards, designed campaigns, and structured entire teams around its linear logic. It gave us an operating model, a common…

Acquisition brings nearly two decades of email expertise, vendor-agnostic observability, and intelligent routing capabilities to Infobip

Simulated customers powered by Cresta’s AI Agent technology let agents practice conversations grounded in real conversation data to decrease onboarding time, improve employee retention, and increase agent performance.

Martech news July 10, 2026: Tec-Do brings advertisers into ChatGPT Ads, Omneky opens an MCP ad-creative server, Sprout Social joins Gartner’s first social MQ.

The next evolution isn’t simply about creating more content faster. It’s about building an intelligent, autonomous system that can execute complex marketing tasks from end to end. This is the domain of agentic AI. It represents a fundamental shift from using AI as a discrete tool for a specific…

The AI-in-marketing story spent two years as a forecast. They have started producing tangible takeaways, and they point away from where most of the money has gone. Gartner found customers are three times more likely to resolve a service issue with a third-party tool like ChatGPT than with a…

Your AI Visibility Metrics Are Lying to You: How Conversational Context Shapes AI Responses, Demand-Genius research indicates that in B2B buyer journeys, only 16% of AI responses directly cite a brand, with a 0% citation rate observed during early awareness and consideration stages.