Author: Agile Brand Guide

Yesterday’s announcements show the agentic transition moving from vendor roadmaps into deployed infrastructure, with consequences for marketing organizations that depend on advertising platforms, customer engagement tools, and revenue operations stacks. Six major releases dropped on May 14, 2026, spanning consulting-led enterprise AI deployment, lifecycle automation, sales compensation automation, connected…

We talked right at the beginning of 2026 as a look back at last year. Now that we’ve had a quarter behind us in 2026, it’s time to talk about how this year is shaping up and what we can expect in the months ahead. To help me discuss…

The Meltwater State of PR Report 2026 reveals an industry grappling with age-old issues of resourcing and measurement, while simultaneously adapting to the transformative power of artificial intelligence (AI) and the imperative for cross-functional collaboration. This report offers a clear view into the current state of PR and provides…

AI-powered Growth Flow helps businesses capture, engage, and convert customers through automated workflows

Fleet of pre-built and configured AI agents to automate complex revenue workflows introduced at Upside 2026

The 2026 AI and Marketing Performance Index report, a data-driven study by GrowthLoop in partnership with Ascend2, reveals critical insights into how high-performing teams are leveraging AI and unified data to achieve these objectives. This report, based on a survey of 318 marketing and data professionals across North America…

The pressure on marketing leaders to adopt, integrate, and demonstrate Return on Investment (ROI) from AI is immense and unyielding. The landscape is a cacophony of vendors promising transformation, each with a shinier “magic wand” than the last.

Despite Growing Adoption of AI Platforms, More than 40% of Marketers Surveyed Face Stubbornly Slow Marketing Cycles, While Three-Quarters Say Winning Experiments Fail at Scale

Yesterday’s announcements illustrate that the martech industry is in the middle of a painful, expensive, and operationally disruptive transition, and most marketing organizations are simply not ready for it. Seven major announcements dropped on May 13, 2026, spanning agentic AI platforms, enterprise data infrastructure, social commerce automation, and workforce…

Stockholm, May 13, 2026 – Sinch AB (publ) today announced findings from its new global research report, The AI Production Paradox, revealing that 74% of enterprises have already rolled back or shut down an AI customer communications agent after deployment due to a governance failure. That rate increases to…