Qualtrics: Employees Thrive Through Change
New tech investments predict higher employee engagement, but most employees are using AI tools their employers don’t know about
Postman: Navigating the AI-First API Landscape: Strategic Imperatives for Enterprise Leaders
The Postman 2025 State of the API Report, based on a survey of over 5,700 developers, architects, and executives, underscores this transformation: API strategy is rapidly…
Expert Mode: Why Your B2B Brand Needs to Stop Sounding Like a Banker and Start Acting Human
### **Breaking the Convention of B2B** The first step in standing out is recognizing the homogeneity of the landscape. For monday.com, this process began with a…
Intuit Mailchimp: The Strategic Imperative of the Opt-In: Shifting from List Volume to Relationship Value
The The Art of the Opt-In study conducted by Intuit Mailchimp in partnership with Ascend2, provides a strategic framework for senior marketing and CX leaders. Based…
#808: Resident Expert: Bill Staikos on the market activity in 2025 MarTech & CX platforms and what 2026 will bring
Today, I’m excited to talk with our 2026 Resident Expert on the CX and MarTech platform landscape. We’re going to focus on the business and business…
New Intuit Mailchimp Report Reveals What Marketers Overlook at the Opt-In Moment and Why It Matters
The Art of the Opt-In finds that trust, timing, and restraint at sign-up shape engagement, data quality, and retention across email and SMS MOUNTAIN VIEW, Calif.–(BUSINESS…
Cognitiv Announces Strong 2025 Business Performance Driven by 388% Growth in ContextGPT
A decade of deep learning investment, strengthened by new executive leadership, delivers real-time, privacy-safe performance at scale
Elevating E-Commerce: Advancing Personalization Maturity in a Disrupted Landscape
The Personalization Maturity Report 2026 by Mastercard Dynamic Yield, based on an annual survey of C-suite executives and leaders in marketing, merchandising, UX/CX, product, analytics, and…
