Expert Mode from The Agile Brand Guide®

Expert Mode: The New Retail Imperative: Thriving on Real-Time Data Agility

Dec 6, 2025

The old playbooks, the reliable dashboards, and the comfortable strategies of yesterday are proving to be liabilities today. In this environment, agility isn’t just a buzzword;…

person using android smartphone

Sinch: The New Standard: AI-Powered Conversational Messaging Transforms Peak Season CX

Dec 5, 2025

New data from Sinch highlights a significant acceleration in the adoption of AI-powered conversational messaging, particularly during high-stakes periods like Black Friday. This shift indicates that…

Sinch logo

AI-powered conversational messaging drives global Black Friday momentum, Sinch data shows

Dec 5, 2025

Early global platform data from Sinch (Sinch AB publ) shows that Black Friday on November 28 triggered a clear shift toward richer, AI-powered conversational messaging formats.

#780: Third-party partner experience and security with Haider Iqbal, Thales

#780: Third-party partner experience and security with Haider Iqbal, Thales

Dec 5, 2025

Today, we’re going to talk about a critical, yet often overlooked, aspect of brand agility: the digital experience we provide to our third-party partners. From marketing…

Expert Mode from The Agile Brand Guide®

Expert Mode: Preparing for Your Next Customer—The AI Agent

Dec 4, 2025

We are on the cusp of an era where our carefully crafted brand messages, sophisticated user experiences, and multi-million dollar campaigns may be interpreted not by…

The Agile Brand with Greg Kihlström

#779: Denodo CMO Ravi Shankar on why good data is critical to AI success

Dec 4, 2025

While everyone focuses on the glamour of AI models and algorithms, the reality is that most enterprise initiatives stall or fail at the data layer. We’ll…

Expert Mode from The Agile Brand Guide®

Expert Mode: AI’s Role in De-Risking the Enterprise and Unlocking True Agility

Dec 3, 2025

In the modern enterprise, “agility” is a term that has been discussed to the point of exhaustion. We all strive for it, build teams around it,…

#19: Five Ways to Power Up Your Dreams: Lessons from a Mother-Daughter PR Dynasty

#19: Five Ways to Power Up Your Dreams: Lessons from a Mother-Daughter PR Dynasty

Dec 3, 2025

From hot pink power suits to pandemic pivots, Suzi McCoy and Katie Dubow have built more than a PR firm—they’ve grown a legacy. As the mother-daughter…


The Agile Brand Guide®
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